Should You Buy Apple Stock in Singapore in 2025?

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At HelloSafe, our expert has been tracking Apple's performance for over three years. Every month, hundreds of thousands of users in Singapore trust us to analyse market trends and identify the best investment opportunities. Our analyses are provided for informational purposes and do not constitute investment advice. In accordance with our ethical charter, we have never been, and will never be, compensated by Apple.

What is Apple?

What is the price of Apple stock?

The price of Apple stock is rising this week. As of now, Apple trades at USD 213.55, showing a 24-hour gain of USD 1.11 (or +0.52%) and a weekly increase that supports renewed market interest. With a market capitalisation of USD 3.19 trillion and a strong average volume of 62 million shares traded daily over the past 3 months, Apple remains highly liquid and accessible for investors in Singapore. The stock currently displays a P/E ratio of 33.26, a dividend yield of 0.51%, and a beta of 1.21. Such a profile highlights both Apple’s robust potential for growth and its moderate volatility on global markets.

Our full analysis of Apple stock

After reviewing Apple’s latest financial results and evaluating its stock performance over the past three years, our analysis integrates a spectrum of signals: fundamental metrics, technical trends, global market data, and cross-sector peer comparisons via proprietary intelligence models. So, why might Apple stock once again become a strategic entry point into the technology sector in 2025?

Recent performance and market context

Apple’s share price currently stands at USD 213.55, reflecting resilience after a moderate pullback in the broader tech sector. While the stock is down 6.3% year-on-year, it has recovered from its recent 52-week low and posted a 0.52% intraday gain, signalling renewed buying interest. Apple’s market capitalisation of USD 3.19 trillion cements its status as the most valuable listed company globally, with its robust three-month average trading volume (62 million shares) demonstrating sustained investor confidence.

The technology backdrop in 2025 is notably favourable: semiconductor supply chains are stabilising, global device demand is rebounding, and the digital ecosystem in Asia, including Singapore, is expanding rapidly. Recent positive events—such as the launch of the iPhone 16, new Macs and iPads powered by Apple Silicon, and a $100 billion share buyback programme—underscore Apple’s ability to execute effectively, even in uncertain environments. This consistent innovation and capital distribution are reassuring signals, especially for Singaporean investors seeking global champions.

Technical analysis

Technically, Apple displays several encouraging signs. The RSI (14 days) at 66.31 is in the upper-neutral zone, suggesting healthy momentum and the possibility of a fresh bullish impulse if upward volume consolidates. The MACD trend (1.07) leans bearish in the very short term but is close to a potential reversal. Short- and medium-term moving averages (20, 50, 100 days) all indicate “buy” signals, with prices currently above key averages—USD 201.42 (20D), USD 203.37 (50D), and USD 212.05 (100D)—confirming upward structural strength.

Support rests at USD 201.87, a level where previous pullbacks have found eager buyers, while immediate resistance is nearby at USD 214.00. The technical consensus, comprising 13 bullish signals versus just 7 bearish, advocates for a “buy on dips” strategy. For active investors, the technical landscape provides actionable entry points, especially when aligned with Apple’s product launch cycles or earnings releases.

Fundamental analysis

Apple’s fundamentals remain peerless in scale and consistency. Revenue in the trailing twelve months reached USD 400.4 billion, up 5% in the latest quarter, with net profit surpassing USD 24.8 billion and a margin of 24.3%. Earnings per share of USD 1.65 in Q2 2025 beat analyst estimates, indicating both operational excellence and conservative guidance.

Despite its premium valuation—P/E ratio currently at 33.26—Apple justifies this with sustained top-line growth, expanding services revenue, and high free cash flow generation (USD 97.25 billion TTM). The company continues to show structural strengths:

• Industry-best loyalty within the global premium smartphone and tablet markets
• Unmatched ability to monetize its vast installed base via services and subscriptions
• Technological leadership with Apple Silicon chips and AI initiatives
• A fortified brand with excellent ESG performance, including a 60% reduction in carbon emissions over ten years

Apple’s diversification from hardware to services is especially relevant for Singaporean investors, as recurring revenue and cloud adoption in Asia pertain directly to sector growth themes.

Volume and liquidity

Market liquidity is one of Apple’s enduring hallmarks, with an average daily volume of 62 million shares and a vast institutional following (nearly 63% of shares held by major funds). The free float of 14.91 billion shares ensures efficient price discovery, narrows bid-ask spreads, and propels fast reaction to news and results. This liquidity is crucial for both retail and professional investors in Singapore—not only enabling smooth order execution but also reducing volatility during turbulent sessions.

Such sustained volume reflects robust market confidence and makes Apple an attractive vehicle for portfolio managers seeking flexibility and immediate exposure to global tech trends. This depth is rarely matched in the public equity market.

Catalysts and positive outlook

Several clear catalysts underscore Apple’s profile as a best-in-class equity for 2025 and beyond:

• Product innovation: The latest iPhone, Mac, and iPad launches continue to drive cycles of upgrading, especially in Asia-Pacific where device penetration is still growing.
• AI leadership: Strategic investments totalling USD 500 billion over four years into AI infrastructure and the development of “Apple Intelligence” herald a new era in device intelligence and user experience, with services integration expected to boost margins.
• Shareholder returns: Apple’s capital return programme—raising its quarterly dividend (USD 0.26 per share) and a USD 100 billion buyback—signals management’s confidence in sustained earnings power.
• ESG advances: Ongoing sustainability efforts, like significant emissions reductions, bolster Apple’s appeal to environmentally conscious investors and large funds.
• Expanding services segment: Services revenue is growing at double digits, contributing both defensive income and margin expansion, and helping Apple navigate any cyclicality in hardware sales.

From a macro perspective, the technology sector benefits from a supportive backdrop: resilient consumer demand, Asian digitalisation, and renewed global enterprise IT spending all align with Apple’s strengths.

Investment strategies

Analysing Apple’s current positioning reveals attractive entry points for diverse investor profiles:

• For short-term traders: Opportunities arise ahead of product launches, earnings reports, and buyback updates. Volatility around support (USD 201.87) and resistance (USD 214.00) levels provides room for disciplined tactical entries.
• For medium-term investors: The stock’s strong brand moat, predictable earnings, and anticipated growth from services and AI investments support accumulation ahead of expected fundamental upgrades during 2025.
• For long-term holders: Apple offers rare persistence in revenue and free cash flow growth. The ongoing evolution towards services, combined with world-leading innovation in hardware and ESG, justifies patient accumulation through market cycles.

Notably, the recent retracement places Apple near technical support and below consensus price targets (USD 228.60), which further enhances the argument for building or augmenting positions, especially for those seeking exposure to global mega-cap tech.

Is it the right time to buy Apple?

Summing up, Apple’s blend of dominant market share, relentless innovation, massive cash flow, and leading ESG credentials presents a unique value proposition. The company not only weathered recent macroeconomic and competitive challenges but emerged with undiminished strategic firepower and momentum. Supported by strong liquidity, a robust product pipeline, and transformative AI initiatives, Apple seems to represent an excellent opportunity for investors aiming to participate in the next global growth phase.

For Singaporean investors, Apple’s profile aligns with long-term wealth creation, backed by resilient earnings and ongoing strategic initiatives. Whether through tactical trading or incremental long-term allocation, the evidence strongly suggests now may be a compelling time to consider Apple for portfolios seeking both growth and reliability. Apple stands at a crossroads of technology and consumer megatrends, offering an attractive blend of stability and upside for discerning investors.

How to buy Apple stock in Singapore?

Buying Apple stock online is both simple and secure when you use a regulated broker in Singapore. Investors have two main methods: spot buying, which means directly owning shares, or trading via CFDs (Contracts for Difference), which allows you to speculate on price movements with leverage. Both approaches offer opportunities to access Apple’s global growth in just a few clicks. For a detailed comparison of brokers and their fees, see our brokerage table further down the page.

Spot buying

When you buy Apple shares directly (cash buying), you become a shareholder and can benefit from price increases and dividends. Typical fees usually include a fixed commission per order, often around SGD 5-10 for a local broker.

Gain scenario

If the Apple share price is USD 213.55, you can buy around 4 shares with a USD 1,000 stake, including a brokerage fee of around USD 5.

If the share price rises by 10%, your shares are now worth USD 1,100. Result: +USD 100 gross gain, i.e. +10% on your investment.

Trading via CFD

CFDs let you trade on Apple share price movements without actually owning the shares. Fees typically consist of the spread (the broker’s markup on the bid/ask price) and possible overnight financing costs if you hold positions for multiple days.

Gain scenario

You open a CFD position on Apple shares, with 5x leverage and a USD 1,000 stake.

This gives you a market exposure of USD 5,000.

If the stock rises by 8%, your position gains 8% × 5 = 40%.

Result: +USD 400 gain, on a bet of USD 1,000 (excluding fees).

Final advice

Before investing, always compare the fees, conditions, and regulatory status of different brokers to ensure a safe and cost-effective experience. Your choice between spot buying and CFD trading should depend on your investment profile and objectives—refer to our broker comparison further down for options tailored to your needs.

Our 7 tips for buying Apple stock

The latest news about Apple

Apple reported stronger-than-expected Q2 2025 results, surpassing analyst consensus for both revenue and EPS. Second-quarter revenue grew to $95.4 billion, up 5% year-on-year, and net profit reached $24.78 billion. These robust results were driven by continued strength in Apple’s services segment and solid demand for new products, including the latest iPhone and Mac releases, reinforcing brand loyalty in Asia-Pacific markets such as Singapore.

Apple has expanded its product ecosystem in Singapore through recent launches and distribution partnerships. The arrival of the iPhone 16, alongside new Macs and iPads powered by Apple Silicon, has continued to build strong local demand. Singapore retailers reported brisk sales on launch, reflecting the company’s strong brand presence and deepening integration within the region’s premium consumer electronics sector.

Apple authorised a massive $100 billion share buyback programme this quarter, supportive for shareholder value. This initiative signals both financial confidence and a commitment to returning capital to investors, including those in Singapore. The buyback is expected to limit dilution and enhance shareholder returns at a time when global technology stocks are attracting renewed attention.

The company raised its quarterly dividend by 4% to $0.26 per share in May 2025, reflecting healthy cash flow. For Singapore-based investors, Apple’s stable and growing dividend provides an additional layer of income, offering a degree of security even as technology sector valuations fluctuate.

AI strategy and infrastructure investment are accelerating, with regional impact through developer initiatives and enterprise partnerships. Apple’s long-term $500 billion commitment to AI infrastructure—and the rollout of Apple Intelligence features—positions the company to drive further user engagement and product differentiation, capturing growth opportunities in technology-forward markets such as Singapore.

FAQ

P. Laurore

Finance expert

Co-founder of HelloSafe and holder of a Master's degree in finance, Pauline has recognised expertise in personal finance, which she uses to help users better understand and optimise their financial choices. At HelloSafe, Pauline plays a key role in designing clear, educational content on savings, investments and personal finance. Passionate about financial education, Pauline strives, with every piece of content she oversees, to provide reliable, transparent and unbiased information for independent and informed financial management. To this end, she has tested over 100 trading platforms to help internet users make the right choices.